Hierarchy Video

Hierarchy Video

From what I gathered.. it is important for design purposes to use different values like contrast, scale and color to create a Hierarchy, information that is most important to least important, for the consumer. A good composition is easily read and understood. You want the readers eyes to travel along the page and understand the message that the producer is trying to convey.

There are many variables to adjust to create an visually exciting typographic design, text type, typographic color, fonts and stroke widths. I learned that letting or spacing of letters is important not to create widows and orphans.

Hierarchy

Border Play

Jim Krause Video

What i learned from that video was observing my environment and relating what colors I saw to the color wheel and color theory.

He mentioned a few times using a triadic color scheme for design purposes. Then altering those color, through saturation and value.

Positive&Negtive

Grouping Modes

Seeing Color

Interaction of color